Vodafone Shop

Providing best shopping experience for more than 4 million active telecom users

Troido created a first version of the multilanguage shop using a fully customized shopify and the Android and iOS apps. We made possible for Vodafone phone users an easier shopping experience.

Client

Vodafone

Technologies

Android, Shopify, iOS

Vodafone

Overview

Vodafone Group Plc is a British multinational telecommunications company which predominantly operates services in Asia, Africa, Europe, and Oceania. As of November 2020, Vodafone owns and operates networks in 22 countries, with partner networks in 48 further countries. Its Vodafone Global Enterprise division provides telecommunications and IT services to corporate clients in 150 countries.

Challenge

With the increasing number of mobile devices and their similar version names it presents an increasing challenge for users to find the right accessories for their mobile phones. According to data a high percentage of users have ordered the wrong headphones, cases or even chargers for their phones. Vodafone committed to provide a service for the phones sold to their customers so that not only could the customer buy the accessories at their shop, but also, they would have the correct results pre-filtered depending on the language and device they were using. All this through a pre-embedded app in all Android and IOS Vodafone phones.

Results

Troido created a first version of the multilanguage shop using a fully customized shopify and the Android and IOS apps. We made possible for Vodafone phone users an easier shopping experience. Through our app it was also possible for the users to receive offers for accessories which matched their phones. All this in the users selected phone language and for both IOS and Android.

For years, Vodafone accessory store was pre-embedded on all vodafone branded devices, but also other mobile phones sold by vodafone and as such reached millions of users and generated a huge revenue for our customer, lowering the frustration of the end customer.
Miroslav Šimudvarac,

CEO at Troido

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